News / Insights

PÖTTINGER Landtechnik GmbH completes the acquisition of MaterMacc

PÖTTINGER Landtechnik GmbH, an Austrian family-owned company in the agricultural manufacturer and technology sector, completes its acquisition of MaterMacc.

With this acquisition, PÖTTINGER, a specialist in grassland management, arable farming and digital agricultural technology, completes its product portfolio for modern agriculture and continues to expand the range of seeders by including precision seeding technology.

MaterMacc Spa, based in San Vito al Tagliamento, northern Italy, is known for precision seeding technology, mechanical and pneumatic seeding technology, chopping technology and other equipment. The products, the passion for agriculture, the location and above all the specialized workforce complement the Pöttinger family business very well. In addition, Pöttinger focuses on finding new technologies for its established markets.

CDI Global acted as financial advisor to PÖTTINGER Landtechnik GmbH in this transaction. Through the acquisition of the Italian manufacturer MaterMacc S.p.A. (“MaterMacc”), PÖTTINGER Landtechnik GmbH (“Pöttinger”) strengthens its position as a supplier of machines for modern arable farming.

Pöttinger is constantly on the lookout for new and innovative products to meet the demands of the agricultural market and the wishes of its customers. The company achieved a turnover of EUR 506 million in the financial year 2021/2022. The product range extends from mowers to loader wagons to round balers and from ploughs to seed drills to mechanical cultivation technology.

MaterMacc currently employs around 80 people. Pöttinger is taking over the entire staff, thus relying on continuity through their experience. The location in San Vito al Tagliamento will be expanded into the centre of excellence for precision seeding of Pöttinger.

The further plans are that for the time being the brand, the sales and service network and the spare parts supply will remain the same. However, Pöttinger will contribute its know-how in the best possible way in order to achieve the usual success in the new segments.

Pöttinger has been advised by CDI Global Italy with Cesare Tocchio (Partner) and Giuseppe Covini (Execution Manager) and CDI Global Austria with Roman Pongracz (Partner).

The legal advisor of the buyer entrusted also for the Legal Due Diligence was Jenny.Avvocati with Christoph Jenny (Managing Partner), Simona Gallo (Partner) and Alessandro Perna (Associate). The financial, tax and personnel due diligence was made by BDO with Ferdinando Fraschini (Partner Advisory), Pietro Gracis (Partner Tax) and Alessio Buonaiuto (Senior Manager Law).

Arbos Technology Group Company Ltd and MaterMacc have been advised by Deloitte Financial Advisory S.r.l. SB with Matteo Uggetti (Partner), Francesco Manfrè (Director) and Pietro Gianni (Senior Consultant) and by Global Law firm White & Case for legal aspects with Partners Tommaso Tosi, Alessandro Seganfreddo (both Milan) and Alex Zhang (Shanghai), Associates Giulia Fiorelli (Milan) and Rita Li (Shanghai) and Lawyer Francesco Abbadessa (Milan).

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